Unspun, a sustainable fashion tech firm, has launched FitOS, a suite of software tools aimed at changing how businesses and customers approach the sizing and fit of clothes. FitOS, which aims to increase conversion rates, reduce returns, and improve customer experience, allows fashion firms to fulfill current consumers’ expectations with precision while eliminating the industry’s renowned waste levels.
Unspun is taking a multifaceted approach to developing a purposeful, waste-free future for fashion. The company first launched a zero-inventory, on-demand line of AI-tailored blue jeans. Secondly, by developing the world’s first 3D weaving technology for apparel Vega™, it is capable of weaving clothes from yarn in minutes, therefore reducing waste from overproduction through outsourcing and on-demand production.
“Fashion is synonymous with waste, and the industry has coalesced around an ethic of disposability.
Overproduction and outdated manufacturing techniques take our natural resources for granted and are incompatible with our planetary boundaries.” Unspun stated supporting sustainable fashion.
FitOS now uses Unspun’s proprietary technology to recommend the best sizes to customers and assist brands in tailoring their fit and inventory accordingly. This is accomplished with the goal of providing the industry with a new solution in personalized sizing recommendations, as well as creating fast, clean and resilient fashion supply chains with cost-competitive production and superior inventory management.
