greenwashing

Lululemon faces growing scrutiny over greenwashing 

Canadian athleisure brand Lululemon is under increasing pressure over allegations of misleading consumers about its environmental impact. The accusations were brought forward by the Canadian environmental campaign group Stand.earth, claim that Lululemon is engaging in greenwashing. Stand.earth has filed legal complaints against Lululemon’s ‘Be Planet’ campaign in Canada, France, and the USA, arguing that the […]