Nyana Nyana Eco Fashion, an Indonesian-Singaporean social enterprise, is spearheading a sustainable fashion movement by reviving traditional batik using eco-friendly practices. Recognizing the environmental harm caused by synthetic dyes and fabrics, the brand emphasizes the use of certified organic textiles, natural plant-based dyes, and upcycled materials, collaborating closely with rural artisans across Java and Singapore.
The initiative not only preserves cultural heritage but also promotes environmental sustainability. By conducting workshops and educational programs, Nyana Nyana raises awareness about eco-friendly fashion, aiming to reduce textile waste and encourage responsible consumption. Their efforts align with the United Nations Sustainable Development Goal 12, focusing on sustainable consumption and production patterns.
Nyana Nyana’s commitment to sustainability was showcased at The Earthshot Prize 2023 Fashion Exhibition in Singapore, where they presented the “Blue Ocean Chic” collection. This line highlighted the potential of natural dyes and upcycled materials in creating fashionable yet environmentally conscious clothing. Collaborations with local artisans and designers further emphasize the brand’s dedication to community engagement and sustainable practices.
Through regional collaboration and a focus on eco-friendly methods, Nyana Nyana Eco Fashion exemplifies how traditional craftsmanship can be harmoniously integrated with modern sustainability efforts, setting a precedent for the future of ethical fashion in Southeast Asia.
