Hugo Boss, a German fashion firm, has officially established Eightyards, an independent company dedicated to recycling and reusing surplus materials from the firm’s additional resources.
Eightyards will formally start operations in January 2025 and has been designed to be strategically aligned with Hugo Boss’s comprehensive commitment to environmentally and resource-friendly production processes. Eightyards will be led by director Marketa Miltenberger and co-director Placido Klitzke who has previously worked with Hugo Boss.
In a statement, Hugo Boss said that “The mission of the company over the coming years is to establish itself as one of the key facilitators for the recycling and reuse of surplus materials (e.g. fabrics) into various industries beyond fashion.”
The company’s goal for the upcoming years is to become an important enabler of the recycling and repurposing of excess resources (like textiles) in a variety of sectors outside the fashion industry. Previously, Hugo Boss has pledged to meet significant sustainability targets by 2030. In comparison to the base year of 2019, the corporation wants to cut Scope 1 and Scope 2 emissions—which come from primary energy usage and the provision of electricity—by at least 50%. Additionally, according to its most recent sustainability report, the brand is committed to reducing Scope 3 emissions by at least 50% by 2030. Hugo Boss is focusing on a number of tactics to meet these challenging climate goals, including putting energy-saving measures into place, streamlining procurement procedures, and boosting self-generation using renewable energy sources. These initiatives reveal the brand’s strong commitment to environmental sustainability and proactive strategy for reducing its carbon impact.